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ANDU AMET

FASHION

ANDU AMET

Satisfying everything through creation.

BRANDINGBUSINESS CARDCATALOGUECONCEPT CARDCERTIFICATEWEB SITE

PROJECT DATA

  • CLIENT

    andu amet

  • YEAR

    2016

  • CATEGORY

    FASHION

Made in Africa, leather brand "andu amet" usesonly the finest leather from Ethiopian sheepskins. In order to make the transition from ethical branding to effortless branding, we created a re-branding plan and spent an extensive amount of time together working on photographs, catalogues etc. as well as graphic tools, such as product tags, website etc.

  • WOTD

    CSS DESIGN AWARDS

  • WOTD

    CSS WINNER

  • DOTD

    DesignAwards.Asia

  • WOTD

    CSS WINNER

BACK STORY

Based on the VI design of the brand re-structuring, we set project milestones and deliverables. Everything was completely revamped with a new concept and new positioning etc. In addition, based on the concept of "Satisfy All Through Creating", which is our insight into the excellence of the product as well as of those who create it and those who receive it, we were thrilled to help andu amet make a new start as a brand that everyone will be talking about.

CONTENT 01

BRANDING

  • #_ART DIRECTION
  • #_BRANDING
  • #_CONTENTS
  • #_COPY WRITING
  • #_DIRECTION
  • #_INTERVIEW
  • #_PLANNING
  • #_PRODUCE

CONTENT 02

BUSINESS CARD

  • #_ART DIRECTION
  • #_CONTENTS
  • #_DIRECTION
  • #_GRAPHIC DESIGN
の実績1

SUPERFINE SMOOTH(U-White) 290kg - Foil Stamping

CONTENT 03

CATALOGUE

  • #_ART DIRECTION
  • #_CONTENTS
  • #_COPY WRITING
  • #_DIRECTION
  • #_GRAPHIC DESIGN
  • #_PLANNING
の実績2

SNOWBLE-FS 211kg - Foil Stamping, OK PIXEED 94.5kg

の実績3

SNOWBLE-FS 211kg - Foil Stamping, OK PIXEED 94.5kg

の実績4

SNOWBLE-FS 211kg - Foil Stamping, OK PIXEED 94.5kg

CONTENT 04

CONCEPT CARD

  • #_ART DIRECTION
  • #_BRANDING
  • #_CONTENTS
  • #_COPY WRITING
  • #_DIRECTION
  • #_GRAPHIC DESIGN
の実績5

OK PIXEED 94.5kg - Foil Stamping

CONTENT 05

CERTIFICATE

  • #_ART DIRECTION
  • #_BRANDING
  • #_CONTENTS
  • #_DIRECTION
  • #_GRAPHIC DESIGN
の実績6

SUPERFINE SMOOTH(U-White) 217kg

CONTENT 06

WEB SITE

  • #_ART DIRECTION
  • #_BRANDING
  • #_CONTENTS
  • #_COPY WRITING
  • #_CORDING
  • #_DIRECTION
  • #_INTERVIEW
  • #_MOVIE
  • #_PHOTOGRAPH
  • #_PLANNING
  • #_SYSTEM DEVELOPMENT
  • #_TECHNICAL DIRECTION
  • #_WEB DESIGN
  • #_WEB MOTION

LAUNCH PROJECT

の実績7
の実績8
の実績9
の実績10
の実績11
の実績12
の実績13
の実績14
の実績15
の実績16
  • ACCOUNT MANAGER

  • PROJECT MANAGER

  • BRANDING

    Kazuki Noda

  • PLANNING

    Kazuki Noda

  • ART DIRECTION

    Kazuki Noda

  • WEB DESIGN

    Kazuki Noda

  • GRAPHIC DESIGN

    Maho Noda

  • ILLUST

    Masashi Komine

  • FRONT END ENGINEER

    Hirokazu Goto

  • BACK END ENGINEER

  • WEB MOTION DESIGN

    Hirokazu Goto

    Kazuki Noda

  • PHOTOGRAPHER

    Toshio Ohno

  • STYLIST

    Atsushi Nagao

  • MAKEUP

    Fumihiro Ban

  • HAIR

    Eiji Sato

  • MOVIE

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